Philips showcases its entire Music Range with the “Feel The Music” Campaign

Philips launched “Feel The Music” campaign in India at a musical event held in Mumbai on 11th August 2011. With the sole purpose of delivering sound in its purest form to the consumers, a new range of products designed around the Feel the Music philosophy were introduced. This campaign is basically the Indianized version of the Philips’ global Obsessed With Sound (OWS) campaign.

An announcement regarding the new Brand ambassadors for Philips Lifestyle Entertainment was made, and they were Shankar-Ehsaan-Loy. The trio said, “We share the same vision of delivering the sound in its purest form to the listeners so that they can feel the emotions and feelings in the music and hence it’s an honour to be associated with a brand like Philips that has been obsessed with sound for over 80 years. As a musician we always want our music to sound best and Philips helps it make possible.” They also played few songs for the audience present at the event!

Anjan Bose, Business Head and VP, Consumer Lifestyle, Philips India, said “Each Philips product is tailored to suit the specific needs of the Indian consumers. Products designed around the Feel The Music philosophy is empowered by latest and innovative technologies such as ambisound, 3D angled speakers to evenly disperse sound, Full sound technology, unique touch controls, powerful speakers with double basspipes and many more.”

The following products were showcased at the event :

S.No	Product Name	Product Code	Price
1	Corded Microphone	SBCMD110/01	Rs.499.00;
2	Digital PhotoFrame 8″ Multimedia 4:3 frame ratio	SPF4008/10	Rs.7,490.00
3	Digital PhotoFrame 7″ 16:9 frame ratio	SPF1017/10	Rs.4,990.00
4	Digital PhotoFrame 10.4″ Multimedia 4:3 frame ratio	SPF5010/10	Rs.11,990.00
5	Digital PhotoFrame with battery 8″ Multimedia 4:3 frame ratio	SPH8008/10	Rs.10,990.00
6	Fidelio Docking speaker	SBD7500/10	Rs.5,990.00
7	Speaker Dock	SBD7000/10	Rs.5,990.00
8	Fidelio Docking speaker	DS1100	Rs.  4,999.00
9	Fidelio Docking speaker	DS7550	Rs. 8,999.00
10	Fidelio Docking speaker	DS 9000	Rs.38,999.00
11	Fidelio Docking speaker (To be launched in Q3)	DS8530	Rs.14,999.00
12	7000 series Blu-ray Disc player 3D playback WiFi-Ready Black aluminum	BDP7500B2/51	Rs.17,990.00
13	Blu-ray Disc player BD-Live USB2.0 Media Link DivX Ultra	BDP2700/51	Rs.9,990.00
14	DVD player	DVP3568/94	Rs.4,499.00
15	Component DVD micro system	MCD110/94	Rs.4,999.00
16	DVD soundmachine USB Tape	AZ5740/98	Rs.5,999.00
17	DVD player	DVP3556/94	Rs.4,299.00
18	DVD player	DVP3526/94	Rs.3,799.00
19	DVD player	DVP3520/94	Rs.3,499.00
20	DVD player	DVP3510/94	Rs.2,999.00
21	DVD player	DVP3356/94	Rs.4,299.00
22	CD Soundmachine Compact design MP3-CD Black	AZ302/98	Rs.2,299.00
23	CD Soundmachine Lifestyle design USB	AZ1837/73	Rs.3,799.00
24	CD Soundmachine MP3-CD Tape	AZ1047/98	Rs.2,999.00
25	CD Soundmachine Multisource ripping USB Tape	AZ1852/98	Rs.4,999.00
26	Blu-ray Player (To be launched in June 2011)	BDP5200/98	Rs.10,990.00
27	Blu-ray Player (To be launched in June 2011)	BDP3200/98	Rs.8,990.00
28	SoundBar Home Theatre Blu-ray 3D playback with ambisound	HTS 9140/51	Rs. 71,990.00
29	SoundBar Home Theatre Blu-ray 3D playback with ambisound	HTS 7140/98	Rs. 61,990.00
30	Immersive Sound Home theater 3D Angled Speakers Blu-ray 3D playback	HTS5590/51	Rs.40,990.00
31	SoundBar Home theater DVD playback	HTS5120/51	Rs.31,990.00
32	Immersive Sound Home theater 3D Angled Speakers HDMI 1080p	HTS5550/94	Rs.25,990.00
33	Immersive Sound Home theater 3D Angled Speakers Blu-ray 3D playback	HTS5560/51	Rs.35,990.00
34	Immersive Sound Home theater 3D Angled Speakers HDMI 1080p	HTS5540/94	Rs.23,990.00
35	Immersive Sound Home theater 3D Angled Speakers HDMI 1080p	HTS5530/94	Rs.16,990.00
36	Sound Home Theatre	HTS5520	Rs. 12,990.00
37	Immersive Sound Home theater Blu-ray Disc playback	HTS3560/51	Rs.21,990.00
38	Immersive Sound Home theater HDMI 1080p	HTS3520/94	Rs.12,990.00
39	Immersive Sound Home theater HDMI 1080p	HTS3511E/94	Rs.10,990.00
40	Wall Mount Audio System	MCD 263	Rs. 12999.00
41	Wall Mount Audio System	MCD 388	Rs. 16999.00
42	GoGear MP4 player Muse 8GB*	SA2MUS08S/97	Rs.9,400.00
43	GoGear MP4 player Cam 8GB*	SA2CAM08K/97	Rs.7,499.00
44	GoGear MP4 player Ariaz 4GB*	SA2ARA04K/97	Rs.4,999.00
45	GoGear MP4 player ViBE 4GB*	SA2VBE04K/94	Rs.3,999.00
46	GoGear MP3 player Spark 2GB*	SA2SPK02K/94	Rs.2,999.00
47	Philips GoGear Mix 2GB	SA3MXX02K/97	Rs. 1999.00
48	Philips GoGear Aria 8GB	SA3ARA08K/97	Rs. 6599.00
49	Portable DVD Player	PET727/94	Rs.8,499.00
50	Portable DVD Player	PET717/94	Rs.7,499.00
51	TV headphones In-line volume control	SHP2500/97	Rs.849.00
52	Stereo Headphones Deep bass	SHP2000/97	Rs.649.00
53	Earhook Headphones	SHS8100/98	Rs.1,249.00
54	Neckband Headphones Earhook Headphones	SHS390/98	Rs.499.00
55	Wireless hi-fi headphones Infrared transmission	SHC1300/00	Rs.1,999.00
56	Notebook Webcam	SPC640NC/00	Rs.1,999.00
57	Webcam Easy	SPC230NC/97	Rs.1,299.00
58	Notebook SoundBar	SPA5210B/97	Rs.2,499.00
59	Notebook USB speakers	SPA5200U/97	Rs.1,999.00
60	Notebook USB speakers	SPA3251/97	Rs.1,199.00
61	Multimedia Speakers 2.0	SPA3210/10	Rs.1,799.00
62	Notebook USB speakers	SPA2210V/97	Rs.1,199.00
63	CushionSpeaker	SDC5100/10	Rs.3,999.00

At the Demonstration zone, we really enjoyed experiencing the fine sound quality of the following:

Philips Home Theatre HTS9520 priced at Rs. 70,990, comes with unique 360Sound speakers that are designed with sound drivers in the front and on the sides to fill your room evenly with surround sound and are angled to project immersive sound around you.

Philips Fidelio Docking Speaker DS9000 priced at Rs. 38,999, automatically synchronizes with your iPad/ iPhone/ iPod and gives brilliant quality output.